Why You Should Spend More To Save More

by Glenn Fisher

"People are still spending the money; they’re just spending it on more durable goods," said my friend H.

H is a bathroom designer.

But we’re not talking your average porcelain potty here. She designs bathrooms for the rich and famous.

She’s good at it too and is up for an award this year.

A couple of nights ago we were chatting about whether the wealth of Britain were still buying posh bogs.

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Apparently they are. People are still paying seriously large sums to spend a penny.

But H has noticed one big difference in spending habits...

Learn from the toilet habits of the rich and famous

Her clients are most interested in durable materials.

Yes they want the style, the luxury, the gold bidet but now they’re thinking of the future...

They know now that it might be a little harder to decorate as often so the real priority is making the bathroom more durable.

Though the thought of literally flushing thousands of pounds down the loo might sound like madness, the principle behind the durable ethic is a very good one.

It’s similar to the ‘savings paradox’ where you buy the product on sale to save money but end up spending more in the long run because the sale product was inferior to the regular price product which you end up buying anyway.

Buying more ‘durable’ products might cost you more money in the short term but will save you money in the long run.

But as well as thinking about the durability of new products that you buy, you should give some thought to how you can make your existing stuff more durable.

Think about things like ipods and mobile phones. DO you already have a case to stop it from being scratched, dropped and smashed?

Or your clothes... could you reinforce strained areas with extra material. I’m not talking elbow pads here - you could reinforce them in a much more concealed way.

Have a look around the house for things that often break down to wear and tear and give some thought to how you could make them more durable.